A customer card in Apple Wallet turns your loyalty programme into a pass customers keep on their iPhone. With Treubar, it shows your logo, the stamp count and the reward. Your team scans the card using the Treubar app when someone visits; customers do not need a separate app for your shop.
Setup is done quickly. In daily use, it helps if your team knows a few things: what a missing notification means, how to redeem rewards, and why to look for the existing card first when someone changes phones. This guide takes you through those situations and explains Wallet’s role.
Separate the customer card from Apple Pay
Apple Wallet stores the pass. Treubar manages your loyalty programme. This is good to know because customers often associate Wallet with bank cards first: a Treubar customer card does not pay for purchases or charge anyone money. It shows progress under your stamp rule.
Stamping works by your team scanning the pass with a camera. It needs no Apple Pay, supported bank or NFC payment terminal. A problem with contactless payments therefore has nothing to do with your customer card.
The Wallet card page shows everything Treubar’s Wallet card can do. You set the reward and stamp rule yourself before you start. Apple Wallet simply displays them.
What customers need on their iPhone
Apple Wallet comes with the iPhone. Customers install no additional customer app for their Treubar card. They need an iPhone where Wallet is available and the pass can be added. Whether the device supports Apple Pay does not matter for this.
Apple describes adding and using passes on iPhone and Apple Watch in its pass instructions. For your shop’s introduction, focus on the iPhone. Try the process once yourself, and you can explain it to customers in one sentence.
Android customers can use a customer card in Google Wallet. They need a Google account and the Wallet app; if the app is missing, they install it once. On iPhone, that step is not needed.
From the counter QR code to a saved pass
The customer scans your QR code with their iPhone camera. On the page that opens, they enter their first name, last name and date of birth. All three fields are required. They need no Treubar customer account or Treubar password, and registration does not ask for an email address.
They then tap “Add to Apple Wallet”. The iPhone displays the card for confirmation; after adding it, the pass is in Wallet. Ask the customer to open it there once. They will know where to find it next time and will not confuse the registration page with their saved card.
One thing your team should know about is the browser. In Instagram, TikTok or Firefox on iPhone, Treubar cannot pass the card directly to Wallet. The page then points the customer to Safari. Open the link there; Safari and Chrome support Treubar’s direct flow. There is no need to register again; switching browsers is enough.
The short guide to saving the card is useful for new staff. Show them both codes: the business QR code for registration, and the personal pass customers present for stamping later.
Record a stamp and interpret the display
On the next visit, the customer opens their pass. Your team scans it with the camera in the Treubar app on iOS or Android. The Apple pass shows progress numerically, for example “4 of 10”; you set the stamp rule yourself. When the card is full, Treubar shows the available reward.
The card updates automatically. Sometimes the new count appears a little later. Apple explicitly states that pass updates are not guaranteed to arrive, for example without connectivity or when updates are disabled.
If the customer still sees the previous count, check the team app: it shows what has been recorded. There is no need to scan again. Without connectivity, the app queues a stamp scan and sends it once the connection returns, which is why the display may follow later. The stamping guide describes the process.
If a stamp has been added by mistake, admins and managers on Start or higher plans can adjust the count. Staff with the Scanner role cannot make this correction. Decide who handles these situations before the first shift.
Redeem a full card deliberately
A visible reward has not yet been redeemed. Your team scans the pass and asks whether the customer wants to use it now or save it. The app offers redemption with a new stamp, saving the reward with a new stamp, and redemption without another stamp.
Take a quick look at the action and, where relevant, the number of rewards before confirming. Redemption requires an internet connection and cannot be undone. Customers cannot redeem rewards themselves. The decision is made in the team app, even while the Wallet display is still catching up. See Redeem a reward for the exact process.
When a notification appears, and when it does not
An updated pass and a lock-screen alert are separate things. If notifications are allowed, an alert may appear after a stamp. If it does not appear, the stamp is still recorded as long as the team app confirms it.
For Treubar campaigns, available from Pro, Apple Wallet may show a notification depending on settings, connectivity and delivery. The text then appears on the back of the card under “For you”. Repeating exactly the same message text may not trigger another notification, so word each new offer afresh. Start does not include campaigns.
In Google Wallet, Treubar campaigns currently appear only in the card details, without a banner. This describes Treubar’s implementation, not a general Google Wallet restriction. Share important information in your shop as well, so every customer knows in time.
Change the design without confusing current rounds
Choose a recognisable logo and readable colours. Treubar provides 72 templates; your own image and branding are available on Free too. Check the live preview and saved card before distributing the QR code widely. The reward should be understandable from a brief look at the pass.
When you change the design, target or reward in Treubar, customers already collecting keep the terms of their current round. The new version applies after that round is completed; cards without stamps receive the new version. This kind of change does not trigger its own Apple Wallet lock-screen alert. Explain the distinction to your team, so they know why cards can briefly look different.
When changing iPhones, look for the existing card first
Apple documents pass synchronisation through iCloud. Whether the existing card appears on the new iPhone depends on the account and synchronisation settings. The card does not move across automatically between Apple and Google.
A fresh QR registration scan on the new phone creates a new, empty Treubar card. So look in Wallet first, before the customer registers again. If the old pass is missing, write to support@treubar.de; we help you clarify the situation. Admins and managers on Start or higher plans can enter the verified stamp count on the new card.
Clarify data and costs before starting
No Treubar customer account does not mean anonymous collecting. Treubar processes the required details, card identifiers, and stamp and redemption records; Apple operates the Wallet service. Explain registration in clear words and limit internal questions to necessary data. No email field means fewer details, not no personal data.
To get started, Free includes one card, one location and up to 20 issued customer passes. Start offers unlimited passes for €7.99 per month or €79.90 per year. Pro costs €39 per month or €390 per year; Max costs €69 or €690 respectively. All plan prices include VAT and are current as of 5 November 2026.
You can find the right scope on the pricing page. After that, starting with Treubar is quick: design the card with your logo, practise registration, a stamp and a redemption once with your team, done. Your customers need no app, your team stamps with the Treubar app, and our personal email support is there when you have questions. Get going now: set up your business.